Europe Muay Thai Champion Ship & Kafkas Fight Arena
- Client TRT Sport (TRT3)
- Agency UNICA
- Art Direction
- Date 2011 & 2012
This is a broadcasting graphics suite I designed for channel TRT SPORT. I had spare time and had chance to implement some fun ideas in it. I was mostly influenced by arcade games and the events main identity was designed as a game opening title screen.
I researched Muay Thai fighters and their motives. Implemented the character to personalize the fighters.The back shape symbolizes the belt they are fighting for. I love the ropes wave and the arrows pointing up since they add soo much dynamism to otherwise static graphic.
I also used the same approach on the "screen wipe" where characters clash.
My only regret is not being able to implement sounds...
This suite became so successful that it was used on other events such as Kafkas Dövüş Arenası...